Everything or Nothing focuses on three men with a shared dream -- Bond producers Albert R. Broccoli, Harry Saltzman and author Ian Fleming. It's the thrilling and inspiring narrative behind the longest running film franchise in cinema history which began in 1962. With unprecedented access both to the key players involved and to Eon Production's extensive archive, this is the first time the inside story of the franchise has ever been told on screen in this way.
The initial announcement described the movie as “A documentary about branding, advertising and product placement is financed and made possible by branding, advertising and product placement.” Sounds like an interesting, if not gimmicky, concept.